FIFTY FIFTY is a brand created for WOMEN.
Women who are somewhere near the halfway mark of life - not that young anymore, but certainly not old. Mature? Yes, actually, maturity has finally caught up with us and we face the next 20 years of our lives with a renewed focus. We thought we had already learnt all of life's lessons, but no, here we go again with a whole new learning curve - learning about our bodies and about our mental health.
Within this sub-category, we've created, collated and curated the start of some ranges for women just like you. Shop now.